DYMO's LabelWriter Range

DYMO's LabelWriter Range Eliminates Label Printing Hassles
CONSUMER ELECTRONICS SHOW (CES), LAS VEGAS, 18/04/2001
 
DYMO®, the world leader in labelmakers for over 40 years, offers the fastest and easiest way to print labels from a PC or Macintosh with its market-leading range of LabelWriter® label printers.
  Traditional label printing from PCs is such a hassle that many people simply handwrite - time after time - their labels, but DYMO's LabelWriters eliminate these quirks.
  No more finding special sheets of stock labels to load into a printer when all you want is one label. No more networked printer accidents that leave your labels printed on plain paper while a colleague's document gets printed on your labels. No more jamming of printers as the sheet label wraps itself round the print roller. While many popular applications have label-printing functions, they all fall short when it comes to fonts, formatting and shrink-to-fit capability (ever tried squeezing an international address on a standard system?). And some applications just don't offer any labeling options at all.
  With print speeds as high as two seconds per label, each DYMO LabelWriter is 50 percent faster than any equivalent label printer on the market, and an essential computer peripheral for anyone who needs to print either multiple labels or one at a time. But it s not just speed users get with DYMO. It's functionality and versatility, too.
  Functionality in terms of automatic re-sizing of text for best fit on labels plus one-click printing in portrait or landscape mode from the toolbars of popular programs such as Microsoft Word®, Outlook, GoldMine® and Act!". There's even a built-in database, which saves labels for instant recall!
  Not to mention versatility from the LabelWriter's ability to print up to 60 percent bigger labels than available elsewhere, the inclusion of more than 40 label templates, and powerful software that enables users to design their own labels incorporating graphics, corporate logos and favorite fonts. Easily shared over a network, the DYMO LabelWriter is the perfect PC peripheral, meeting any labeling need from mailings and shipments to workplace organization. Even barcoded labels and visitor or convention badges are a breeze to produce with a DYMO LabelWriter.
  One-at-a-time label printing is a fundamental need for almost everyone in the workplace, yet it still remains one of the most difficult things for Windows users to do, says Andrew Newmark, DYMO's Senior Vice President. As a result, more and more office professionals are connecting a DYMO LabelWriter to their PC and Macintosh systems for one-off and multiple label printing, thus eliminating the inconvenience and waste of printing labels on standard printers using standard label sheets.
  # # #

The DYMO Corporation, based in Stamford, Connecticut, is an Esselte Office Products company, the world's number one manufacturer of office products. For more information about DYMO, please visit www.dymo.com.
  Product Information

The DYMO LabelWriter range comprises three models: the EL40, EL60 and Turbo. Each of these models connects to any PC (running Windows® 95, 98, NT, 2000/ME) or Macintosh (OS8 or later), and is easy to share over a network. All connect via USB or serial port for easy installation.
  Each printer comes with DYMO Label Software, an easy-to-use program that incorporates a built-in label designer and a list manager to store frequently used labels for instant recall. The printers also come with standard Windows and Macintosh print drivers and add-ins for popular programs such as Microsoft Word, Outlook, GoldMine and ACT! that enable one-click address printing from these applications.
  The LabelWriter EL40 handles address, file folder, video spine and other labels up to 1 1/2 inches (40 mm) wide. The EL60 and Turbo models print larger labels up to 2 1/4 inches wide (56mm) for all of the above applications plus labels for packages, cassettes, disks, name badges and videotapes.
  The LabelWriter EL40, EL60 and Turbo printers are available now through computer and office product resellers nationwide. Average street prices are as follows: LabelWriter EL40, $149.95; LabelWriter EL60, $199.95; and the LabelWriter Turbo at $249.95.
  A free DYMO LabelWriter Software Developer Kit is available from www.dymo.com/developer or on the CD that accompanies each product.