DYMO Takes Labeling Into The Fast Lane

DYMO Takes Labeling Into The Fast Lane
CONSUMER ELECTRONICS SHOW, LAS VEGAS, 1/7/2001
 
DYMO, the only company in the world to offer a one stop shopping solution to everyone's labeling and identification needs, offers resellers, developers and consumers a first chance to view its complete range of PC connected and electronic labeling devices.
 
From DYMO's top of the range LabelWriter® Turbo the fastest and most versatile PC label printer available offering printing speeds of just two seconds a label to the cool looking LetraTag® hand-held labelmaker for the home, DYMO has a product for anyone who wants to be more organized at work, at home or on the move.
 
People's increasing need to be more organized in today's fast paced world is driving significant growth in the label printing market, comments DYMO's Senior Vice President, Andrew Newmark. More and more office professionals are connecting dedicated label printers to their PC and Macintosh systems for one-off and multiple label printing, thus eliminating the inconvenience and waste of printing labels on standard printers using standard label sheets.
 
Equally, as more people set up home offices, they are increasingly turning to handheld and desktop labelmakers to make the identification of files, disks and shelving much easier. As the only company dedicated to labeling solutions, DYMO offers the most comprehensive range of solutions, however specific or diverse the label printing need.
 
DYMO's solution-driven approach is evident right across its range whether a one-off label is required or, as a result of integration of DYMO's labeling technology with leading systems and programs, access to a complete desktop-driven contact management and mailing solution.
 
The DYMO LabelWriter label printer, for instance, connects to Windows and Macintosh systems. Not only do these printers come complete with easy to use labeling software to assist in the design and printing of labels, they also feature direct integration into Microsoft Word, enabling users to print labels direct from this and the main menus of many other popular programs.
 
The DYMO LabelWriter range also offers software integration with the four main contact management programs (Outlook, Goldmine®, ACT!" and TeleMagic) as well as other tools, such as Corex Technologies market-leading CardScan business card scan system. DYMO's LabelWriter top of the range models, the Turbo and EL60, even have approval from the U.S. Postal Service to print internet postage and integrate completely with leading internet postage software. Equally, if a user needs to incorporate graphics, barcodes, or even a company logo on labels for mailing, shipping, file organization, CD identification or even visitor or convention name badges then the DYMO LabelWriter offers the same 'out of the box' plug n play experience.
 
DYMO's free Software Developer Kit (SDK) also solves one of the greatest headaches facing software developers that of incorporating label printing technology within their applications. Available from www.DYMO.com/developer, the SDK enables any Windows developer to quickly and easily add label-printing capability to their applications by interfacing with the DYMO LabelWriter software that comes with every DYMO LabelWriter printer.
 
If a more portable labeling solution is needed, DYMO's new electronic desktop LabelMANAGER and handheld LabelPOINT label makers are just the thing for the office, warehouse, workshop, store, laboratory, medical practice or indeed anywhere a label is required. All models incorporate easy-to-use keyboards, crisp easy-to-read LCD displays, and offer hundreds of printing combinations in terms of label size, font and other variations. The top of the range LabelMANAGER 300 and LabelPOINT 300 models offer the additional facility of barcode printing.
 
Completing DYMO's lineup at CES is the always fun, always useful LetraTag the best selling labelmaker for the home. With approximately 2 million units sold to date, the LetraTag comes in popular translucent colors, bringing a little color and a lot of organization to every family, whether in the home, home office or classroom.
 
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DYMO Corporation, based in Stamford, Connecticut, is an Esselte Office Products company, the world's largest manufacturer of office products. For more information about DYMO, please visit www.dymo.com.
 
Editor Note: Images and specifications for DYMO products are available upon request. Please contact Debra DiMaio, Giles Communications at 914-422-3800 ext. 134 or ddimaio@giles.com.
 

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