DYMO® LAUNCHES ALL-IN-ONE MAILING SOLUTION TO MAKE MAILINGS EASIER FOR SMALL BUSINESSSTAMFORD, CT, 8/1/2007
Small businesses looking for new ways to grow and be successful are
continually challenged with how best to communicate with customers and
potential customers. While email plays an important role, a new national
survey of more than 300 small businesses found that 44 percent still
send out more than ten large mailings (100 pieces or more) per year, and
nearly 29 percent conduct more than 50 large mailings annually.
The survey, conducted by DYMO®, an industry leader in
on-demand labeling, also found that seven out of ten small businesses
still send someone to the Post Office to purchase postage, and almost
half (48 percent) say they guess the weight of their mail and thus the
amount of postage required to mail it. According to the survey,
one-third of small businesses report spending at least $1,000 on postage
per year, and half of those – one-sixth of small businesses – spend more
than $5,000 annually.
“These figures still don’t account for the staff hours needed to travel
to the Post Office to purchase the“These figures still don’t account for
the staff hours needed to travel to the Post Office to purchase the
postage and then process the mailings,” said Miguel Ortiz, marketing
director at DYMO. “Obviously, mailings can be a big drain on small
business budgets.” postage and then process the mailings,” said Miguel
Ortiz, marketing director at DYMO. “Obviously, mailings can be a big
drain on small business budgets.”
To help small business owners save time and money, DYMO is launching the
DYMO Desktop Mailing Solution, a complete mailing system that allows
users to print United States Postal Service-approved postage from the
convenience of home or office. Included is everything users need – even
a postage scale – to streamline the mailing process.
“Mailings can be a powerful tool for entrepreneurs,” said Andrew
Newmark, senior vice president of business development for DYMO. “But
they can take time that busy people don’t have.”
DYMO Desktop Mailing Solution makes quick work of time-consuming mailing
tasks, printing an address or shipping label in as few as two clicks,
then precise postage in just a few seconds more.
“DYMO Desktop Mailing Solution minimizes the time it takes to get
mailings out the door while eliminating the risk of over-stamping
envelopes and packages,” said Newmark. “Users go from document to
delivered in just a few clicks.”
How It Works: DYMO Stamps™ – Precise Postage Now
At the core of DYMO Desktop Mailing Solution is DYMO Stamps™, the
Internet postage service that eliminates unnecessary trips to the Post
Office by letting users print postage from home or office. The DYMO
Stamps™ software, powered by Endicia®;, a leading
Internet Postage provider, prints U.S. postage for First-Class Mail®,
flat rate Priority Mail®, First-Class Mail®;
International (1 oz.) and postcard mail pieces. Users simply sign up for
an Endicia account via a link in the DYMO software installation CD.
There are currently no monthly fees or long-term service commitments.
DYMO Stamps™ works exclusively with DYMO top-selling LabelWriter®;
printers and also features Address Fixer™ software, which checks any
U.S. address against the USPS database to enable more accurate mail
delivery. In the event of postage rate increases, DYMO Stamps™ software
automatically updates itself to reflect the new rate.
DYMO® LabelWriter® Printer – Fast Labels
The DYMO® LabelWriter® printer enables
users to print address or shipping labels quickly and easily from nearly
any document on a PC or Mac. The DYMO® LabelWriter®
Twin Turbo prints up to 55 labels per minute (based on a four-line
address label). DYMO® LabelWriter®
printers are sleek, compact and super-fast. They print in more than 40
label styles and sizes, without sheet label hassle, and require no ink
or toner. DYMO Stamps™ software is free – included with any new
LabelWriter 400 Turbo, Twin Turbo or Duo printer.
DYMO Desktop Mailing Solution is available at Sam’s Club and direct from
www.dymo.com. Further information about DYMO products is available at www.dymo.com
About DYMO and Endicia
DYMO is a leading global provider of on-demand labeling products for
home, office and industry. Endicia is a leading Internet Postage service
that allows users to print complete, postage-paid envelopes and labels
for domestic and international mail. Endicia’s founders have supported
essential elements of the U.S. Postal Service’s nationwide automation
effort. In 1989, they received the first annual U.S. Postal Service
Quality Supplier Award; in 1993, Envelope Manager became the standard
software for address hygiene and bar-coding at the U.S. Postal Service;
and in 2004, Endicia received the U.S. Postal Service Industry Star
Award. DYMO and Endicia form part of the Technology Global Business Unit
of the Office Products Group of Newell Rubbermaid Inc.. Newell
Rubbermaid’s Office Products Group manufactures and markets writing
instruments, technology-based office solutions, art products and office
organization supplies, led by a powerful brand family including: Sharpie®,
Paper Mate®, Parker®, Waterman®,
EXPO®, rotring®, Reynolds®,
Berol® and Rolodex®, among others. For
more information, visit www.dymo.com and
www.endicia.com
First-Class Mail®, Priority Mail®, and
Express Mail® are registered trademarks of the U.S.
Postal Service.
